Category: Uncategorized

Australian fashion retailer – Factorie has launched a collection of apparel and accessories featuring the original influencer – Betty Boop.  The range consists of oversized tees, fitted tees, hoodies, crew fleece and socks with prices ranging from $9.95 – $69.95. The collaboration with Factorie follows the hugely successful launch earlier in 2023 with online fashion retailer – Princess Polly and subsequent partnership with youth culture and fashion retailer – Jay Jays.  

Online global fashion destination retailer – Princess Polly has launched a collection of fashion tees featuring the original influencer – Betty Boop.  The range consists of oversized tees, a biker tee, tank and long sleeve tee.  The range has been developed and supplied by licensee Bravado Australia and is available through the Princess Polly online stores in Australia and the USA.      

The first Evel Knievel licensed product has launched in Australia with men’s T-shirts available through Jeans West stores.  The T-shirts feature iconic images of the  stuntman including the famous jump performed at Ceasar’s Palace, Las Vegas in 1967 and the dare devil performing a wheelie on his Harley-Davidson motorcycle.

Blue Chip Brands is delighted to be involved with the launch of the LA Gear brand in Australia through Big W. The collection launching in Big W pays homage to some of the brand’s most popular styles and draws on nostalgia from the 80s and 90s. The new 100-piece men’s and womenswear ranges feature tie-dye prints, pastels, lime greens, cropped tees, oversized hoodies, parachute jackets and socks in addition to footwear for the entire family. The program is supported by a national advertising, PR & Brand Ambassador/Social Media Influencer campaign

Shelby Golf Carts and resort transport vehicles premiered  at the PGA Trade Show held late January in Orlando through a licensing deal brokered by Blue Chip Brands. With high performance models based on the Shelby GT350, GT500 and the Shelby Cobra the range is destined to be the most powerful drive on the fairway. The golf carts feature 3.5kwh – 6.3kwh lithium battery powered motors, LED lights, sports wheels, 9 inch bluetooth touchscreen, reversing camera and the option of selectable golf/street performance modes on the Shelby Cobra model.

It was only a matter of time before Australian menswear brand Mr Simple and The King of Cool collided. Arguably the biggest style icon of the ’60s and ’70s, McQueen was either an actor who liked to race or a racer who liked to act. He’s timeless and so it was the perfect inspiration for a collaboration,” says Dave Fraser, director of Mr Simple. “We’ve woven his classic style into every part of this limited-edition collection.” Built around staples that McQueen made iconic, there are tees (some with prints inspired by his racing career), polos, cotton canvas shorts, short sleeve…